Where does European Influencer Marketing Stand Today?

Where does European Influencer Marketing Stand Today?

Thursday, October 24, 2024 12:00 PM to 12:15 PM · 15 min. (Europe/London)
Modash Brand Amplifiers Stage
Quick-Fire Session

Information

Join us to explore the key findings from Kolsquare’s inaugural The State of Influencer Marketing in Europe report, presented by Katy Link, Head of Brand at Kolsquare. Conducted in partnership with NewtonX, this comprehensive study covers five major markets -France, Germany, Italy, Spain, and the UK—highlighting emerging trends, strategies, and the growing emphasis on responsible influence.

For the first time, comparative data from vetted key decision-makers in the industry reveals exclusive insights into budget allocation, campaign strategies, and the latest developments in sustainability and corporate social responsibility.

Discover essential benchmarks and valuable takeaways to position your brand as a leader in the future of influencer marketing.

KolsquareStand 2 - KolsquareKolsquare is Europe’s leading Influencer Marketing platform, a data-driven solution that allows brands to scale their KOL Marketing strategies and implement authentic partnerships with KOLs (Key Opinion Leaders). Kolsquare’s technology enables marketing professionals to easily identify the best Content Creators’ profiles by filtering their content and audience, and to build and manage their campaigns from A to Z, including measuring results and benchmarking performance against competitors. Kolsquare has built a thriving global community of influencer marketing experts, and offers hundreds of customers (Coca-Cola, Netflix, Sony Music, Publicis, Sézane, Sephora,, Lush, Hermès…) the latest Big Data, AI and Machine Learning technologies to drive inspiring partnerships, tapping into an exhaustive network of KOLs with more than 5,000 followers in 180 countries on Instagram, TikTok, X (Twitter), Facebook, YouTube and SnapChat. As a Certified B Corporation, Kolsquare has been pioneering Responsible Influence by championing transparency, ethical practices, and meaningful collaborations to inspire change. Since October 2024, Kolsquare forms part of Team.Blue, a leading digital enabler for businesses and entrepreneurs across Europe made up of over 60 successful brands in the fields of web hosting, domains, e-commerce, online compliance, lead generation, application solutions, and social media.

Registered attendees

Anni Tjebbes
Anni Tjebbes
Global Social LeadOatly Department of Mind Control
Celia Tokosi
Celia Tokosi
Optometrist/Comedian/ParentCeliatoks Family

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